Virya is a social business with an aim to promote ethical fashion in Myanmar. We offer opportunities to young, passionate women in Myanmar, training them in tailoring and design and providing them with decent renumeration and working conditions. We create casual, smart casual, and formal or special occasion wear.

Our vision is to contribute to the creation of a society where all women feel empowered, confident, resilient and independent.

The term Vīrya is of Sanskrit origin (in Burmese, Wiriya) and can be translated as "energy", "diligence", "enthusiasm", or "effort". At Virya Couture these are the kind of traits that we aim to inspire in our fellow women.